There are over

27,141,773

People in Australia

Find out what they’re thinking...

Data-Driven Decisions

At JWS Research, our researchers are constantly travelling and listening to the community across the length and breadth of Australia. We talk to everyday people every day. We listen, we explore, we challenge, we understand, we know how to get to the heart of your issue, with your customers, your shareholders and the public at large. We don’t stop until we uncover the strategic insight that makes the all-important difference.

What We Do

On every project, you can expect hands-on involvement of our senior team, deep experience drawn from extensive research for industry, business and government, strategic advice on challenging issues, and the highest quality service delivery on time and within budget.

Government relations & advocacy research

Reputation & issues management research

Communications
& engagement research

Community opinion & satisfaction

Policy development & strategy
research

Brand positioning research

Understanding attitudes & behaviours

Campaign Converter™

Find out what they’re thinking. That is our promise, and that is what we do.

Our team is curious and experienced

The strength of JWS Research lies in the experience, expertise and passion of our people. Our research team is made up of individuals who have experience and expertise across a wide range of industries, sectors and methodological approaches. Learn more about us and our team.

Founder

John Scales

Managing Director

Mark Zuker

Director of Client Services

Katrina Cox

Senior Research Director

Jessica Lai

"We do research that informs big decisions and shapes the world we live in."

Important work, important outcomes. Important career.

Variety.
Impact.
Growth.

Who we’ve worked with

At JWS Research,we help our clients and partners navigate complex issues, shaping policy, and driving meaningful change. With over a decade of experience, we’ve become a trusted advisor to government agencies, businesses, and organisations across Australia.

Latest News and True Issues Editions

True Issues

IMPROVED BUT STILL LIMITED KNOWLEDGE ABOUT PROPOSED INDIGENOUS VOICE TO PARLIAMENT YET SUPPORT CONTINUES TO OUTWEIGH OPPOSITION

Most Australians have heard of the Indigenous Voice to Parliament but understanding of the idea remains limited. When presented with the Government’s proposed three-point draft amendment to the Australian Constitution and referendum question, 42% of Australian voters say they would vote YES to change the Constitution to establish an Aboriginal

March 10, 2023

True Issues

MORE WANT HOUSING AND INTEREST RATES ADDRESSED, ENERGY NOW A LOWER PRIORITY

Facing rising household expenses, monthly RBA rate increases and a fixed-rate ‘mortgage cliff’, cost of living remains the most important issue Australians want the Federal Government to focus on (47% unprompted mentions, 76% prompted). This is followed by hospitals, healthcare and ageing (31% unprompted, 59% prompted) – the leading issue

March 7, 2023

News

Perceptions of public sector corruption and police misconduct in Victoria on the rise

Recent research commissioned by the Independent Broad-based Anti-corruption Commission (IBAC) shows perceptions of public sector corruption and police misconduct are on the rise. Every few years, IBAC surveys state and local government employees, Victoria Police employees, business suppliers and the Victorian community to better understand perceptions of corruption and police

December 15, 2022

Find out what they're saying

Don’t just take our word for it, find out firsthand what people say about working with us.

"I have utilised the expertise of JWS Research on several occasions to navigate complex policy issues. Their research has been instrumental in providing a clear strategic and communications path that has guided our government relations and engagement efforts at the highest levels. Thanks to their insights, we have achieved outstanding results for our members. I highly recommend JWS Research for their exceptional service and impactful outcomes."

"JWS Research demonstrated outstanding integrity and agility over five phases of the Powering Forward campaign in a contested policy space and its ability to respond to urgent time pressures was exceptional."

"Critical to campaign success is clear research and insightful recommendations. JWS Research work in tandem with creative agencies to deliver successful information and behaviour change campaigns. They generate evidence-based insights under serious time pressures in rapidly evolving situations. They always maintain a calm and professional demeanour, regardless of the challenges."

“JWS were a delight to work with. From the moment we received their proposal we knew we were engaging with a research team that had significant insights. Throughout the project the entire team were responsive, professional, and eager to find creative solutions whenever challenges arose. They were passionate, friendly and their report was of high timeliness and the security of accuracy. I wouldn’t hesitate in recommending JWS for future research work.”

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